Script; Shot List and Storyboard - Commercial

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 Script; Shot List and Storyboard - Commercial

 Storyboard (Key Frames):

  1. 0–7 s: Isabel walks down stairs, gets surprised.

  2. 8-15 s: Candy bag shown open (empty), Isabel shakes bag distressed (SFX; boing).

  3. 16-23 s: Isabel throws out bag, disgusted, then walks around sadly (SFX: sad instrumental).

  4. 24-31 s: Three girls eating healthy candy (slo-mo), then sit on bench (SFX: funky instrumental).

  5. 31-38 s: Isabel sees the girls and asks what they're eating.

  6. 39-47 s: Gia offers Isabel Smart Sweets, explains benefits.

  7. 48-57 s: Sophia G. explains additional benefits, four girls skip away (cu pic of Smart Sweets pops up on screen).

Script & Supers:

  • VO: "Smart Sweets, eat candy without the regret."

  • Supers (on-screen text):

    • Final shot: Super - brand name

Shot List Highlights:

  • Close-up Shot - 30 fps, 26 mm wide angle, emphasizes that the unhealthy candy is gone.

  • Mid-Shot - 30 fps, 26 mm wide angle, introduces new characters and their exciting new product.

  • Long-Shot - 30 fps, 26 mm wide angle, four girls skipping away joyously because of their newfound healthy candy.






 

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